Charlotte Kan designs versatile garments that help women transition fashionably through the various roles in life. Charlotte focuses on a sophisticated minimal cut with a down to earth but feminine feel. Sometimes a subtle element of fun by leaving room in the design to play with the shape of the garment. The collection is designed, developed and produced in limited editions in her Rotterdam studio. Since 2013 the majority of the garments are made from organic cotton, fair trade fabrics or sustainable fibres like modal. Each new collection is another step toward a more sustainable collection and approach to running her label. Charlotte Kan is inspired by the global online community and believes that fashion influencers come across in a variety of different platforms. The idea that the designer, the muse and the consumer are more connected than ever is what led Charlotte to create Play&Pose. It provides a new way in which to 'explore' fashion. Giving other people the opportunity to ‘play’ with her garments allows them to be a part of her creative process, in a sense she loses control, but in turn she invites new ideas and different perspectives.